Kate Howe, Executive Director at MSQ on capitalising on the promise of a new age of tech-enabled, data-driven creativity.
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Kate Howe, Executive Director at MSQ on capitalising on the promise of a new age of tech-enabled, data-driven creativity.
Read moreIn the third and final article of the series, Kate Howe explains why now’s the time to pitch smarter as the process as a whole continues to face different challenges.
Read moreIn the second of three articles, Kate Howe discusses the big challenges and opportunities facing marketing procurement, as well as the wider agency and marketing sector.
Read moreIn the first of three articles, MSQ’s Executive Director and organiser of Procurefest Kate Howe discusses the big challenges and opportunities facing marketing procurement, as well as the wider agency and marketing sector.
Read moreWe’re delighted to appoint Rajet Gamhiouen to the newly created role of Group Head of New Business, to help evolve our multi-disciplinary proposition.
Read moreBuilding close relationships with customers is a character trait of growth brands. And to get close to your customers, you need Emotional Capital. MSQ’s Executive Director Kate Howe dives into the detail of how brands can earn and keep Superior Emotional Capital.
Read moreMSQ’s Executive Director Kate Howe speaks to AdWeek about the future of work, as agencies and marketing groups take varying approaches when it comes to ‘returning to work’.
Read moreIs the pitch process broken? As the debate continues around the industry, our Executive Director Kate Howe was asked by Creative Salon to pose another way.
Read moreToday, brands have little choice but to put emotional intelligence at the heart of the customer experience. Kate Howe looks at what brands need to do to really take their customers’ breath away.
Read moreFollowing our success in becoming carbon negative last year, we bring you more exciting news about the progress we’re making in helping to carve out a brighter future for the planet…
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